What’s the Difference Between Direct Traffic and Organic Traffic?

What’s the Difference Between Direct Traffic and Organic Traffic?

Organic vs Direct Traffic – Understanding web traffic is key to gaining important insights into your business and maintaining its online presence. There are several different web traffic sources that can attract consumers to a business website. The goal of using...
5 Reasons Why Your Business Needs a Website Upgrade

5 Reasons Why Your Business Needs a Website Upgrade

Website Upgrades- Do you have a business website? Is it helping direct clients or customers your way? If your current website is not bolstering your business, it might be because you need a website redesign. A professional digital marketing company can help upgrade...
The Importance of Having a Mobile-Friendly Website

The Importance of Having a Mobile-Friendly Website

In today’s day and age, optimizing your website and content for mobile is a must. In 2016, mobile internet usage surpassed computer (desktop and laptop) usage for the first time, with that trend increasing to the present. Having a mobile-friendly website is extremely...
Spring Cleaning Your SEO Strategy

Spring Cleaning Your SEO Strategy

SEO Optimization Companies – Spring is in the air! The spring season always has been known as a time for fresh starts. Cleaning and tidying your home and office is key for feeling refreshed and refocused. Fresh starts are great in every area of your life,...
The Impact Of COVID-19 On Digital Marketing

The Impact Of COVID-19 On Digital Marketing

Digital marketing trends 2021- Consumer behavior has changed since March 2020 when the COVID-19 pandemic began. To survive the pandemic, business owners had to pivot away from more traditional marketing strategies to digital marketing strategies to sustain their...
A Few Words about Digital Marketing Analytics

A Few Words about Digital Marketing Analytics

Measuring the effectiveness of digital marketing is one of the greatest challenges facing organizations today. Digital analytics in marketing are what allow you to analyze and evaluate how effective your digital marketing plan is, and to gain insight that can help you...
What is Clean Website Design? Part 2

What is Clean Website Design? Part 2

A professional digital marketing and website design company can optimize your website for your business by using clean website design. Clean website design requires refinement rooted in simplicity. Many elements comprise such design, some of which were touched on in...
What is Clean Website Design?

What is Clean Website Design?

​Your business website is the front door to all you have to offer, so it makes sense that you would want it to make a good impression on consumers right from the first look. Website design plays a major role in how consumers react to and interact with your brand. Your...
Your Home Page: Digital Doorway to Your Business

Your Home Page: Digital Doorway to Your Business

Website SEO Optimization- When you invite people to your home, you want to welcome those visitors and help them to have a feeling of comfort and belonging from the moment they arrive. You want to be approachable and open to their presence in a genuine way. That is the...
LinkedIn: The Missing Link of Your Marketing Plan

LinkedIn: The Missing Link of Your Marketing Plan

SEO for LinkedIn Company Page- LinkedIn is developing into an impactful social media channel for businesses. Initially launched in 2003 as a digital tool for professionals to connect, LinkedIn has come a long way from the original business-oriented social network that...