How To Use Hashtags On Instagram. When it comes to posting on Instagram, the hashtags you decide to use are what can either make or break your overall strategy. If you use them correctly, you will be able to successfully have your posts seen by many more people, especially those who are the most likely to be interested in your brand or products.
On the other hand, if you were to use hashtags the wrong way, you will actually do more harm than good. For instance, you could end up annoying all of your potential followers and even be penalized by the algorithm that Instagram uses. In order to successfully and effectively make use of hashtags on Instagram, it’s important to come to an understanding of how they work before then putting some actual thought into your overall strategy.
How to Use Hashtags on Instagram for Business
Here are three of the most popular Instagram hashtag styles to always consider using for your business.
- One popular style is designed to utilize relevant phrases. These are hashtags that bring together various elements of factors such as niche hashtags, product hashtags, and community hashtags. In essence, these are phrases that people use on Instagram itself in order to connect to and with existing communities in more of an insider type of manner.
- Acronym hashtags are another popular style to consider using. The best known of these is #TBT, which is used for Throwback Thursday. Aside from this, there are plenty of other acronym hashtags that are just as popular, including #FBF (Flashback Friday) and #YOLO (You Only Live Once).
- Another popular style is used for seasonal or special events. These are hashtags that are typically used in order to refer to holidays or seasons that are celebrated by everyone. Additionally, these same hashtags are also able to be used for holidays that are more for fun, such as National Nail Polish Day or National Ice Cream Day.
How To Use Hashtags On Instagram. Do you have questions about how digital marketing can help you expand the reach of your business in the digital space? A reputable professional digital marketing company like Eye See You Now (ESYN) will help you understand the benefits of a digital marketing campaign for your company that is tailored to your business needs. If your company needs assistance with optimization for video production in Austin or anywhere else in the world, ESYN is the company to call. If you have questions about how the digital marketing specialists of ESYN can help you, don’t hesitate to contact them at any time online or by calling 512-370-4078.